📱
Interactive App
Complete your portfolio anywhere. Save your progress. Access your work whenever you need it.
Limited-time offer·Sale ends July 31, 2026·6d 15h 28m 12s
The Career Advocacy Portfolio™
Stop hoping you'll be recognized.
Build the business case that gets decision makers to listen.
Most professionals ask for more money with confidence.
Successful professionals ask with evidence.
The Career Advocacy Portfolio™ is the step-by-step system that helps you document your value, prove your impact, and confidently advocate for the career and compensation you deserve.
One-time purchase · Interactive App + Premium PDF Workbook
This is for you if…
You've ever said one of these.
If any of these sound familiar, you're not lacking talent.
You're lacking a strategy.
- "I know I'm underpaid.
- "I work harder than people earning more than me.
- "I don't know how to start the conversation.
- "I freeze when it's time to ask.
- "My manager says I'm doing a great job… but nothing changes.
Why most salary negotiations fail
People negotiate with emotion.
Decision makers approve raises with evidence.
After more than 16 years leading Human Resources and sitting on the other side of compensation decisions, I've seen the same mistake over and over again.
People walk into meetings saying:
- "I work really hard."
- "I've been here a long time."
- "I deserve more."
None of those are business cases.
Executives make compensation decisions based on business impact, market positioning, internal equity, measurable contribution, and future value. The Career Advocacy Portfolio™ teaches you how to think like the people making the decisions.
What makes this different
The exact framework built from years inside executive HR.
- It isn'tAnother negotiation script.
- It isn'tAnother motivational workbook.
- It isn'tGeneric career advice.
You'll learn how to prepare before the conversation ever begins — because preparation, not confidence, is what creates leverage.
Inside the Portfolio
Seven guided work sessions. One executive portfolio.
Each session builds on the one before it. Complete every exercise in sequence for the greatest impact.
FoundationSession 01 / 07
Think Like an HR Executive
Understand exactly how compensation decisions are really made
Stop guessing. Start thinking like the decision makers. Learn how HR leaders and executives actually evaluate raises — role complexity, business impact, market position, internal equity.
App + PDF
Purchase once. Choose how you work.
📄
Premium PDF Workbook
Prefer writing? Print it. Annotate it. Use it before every major career conversation.
Your purchase includes both.
Signature Framework
The Appreciation · Evidence · Ask™ Method
A three-step conversation model designed for the moment you sit down and lead the meeting you've been preparing for.
1
Step 1
Appreciation
Open with genuine gratitude for the role, the team, and the opportunity to grow. It anchors the conversation in partnership, not confrontation.
2
Step 2
Evidence
Ground the discussion in specifics: outcomes delivered, scope expanded, market data, and business impact — the receipts that make your case undeniable.
3
Step 3
Ask
Deliver a clear, unambiguous request. No apologies. No hedging. State the number, the title, or the terms — then let silence do its work.
Created by
Sheba Wilson
Founder & Principal Consultant · Catalyst Consulting Ltd.
"You don't need to become louder. You need to become more strategic."
For more than 16 years I sat where compensation decisions were made.
- Reviewed salary proposals.
- Approved promotions.
- Designed compensation structures.
- Led executive HR teams.
- Negotiated offers.
- Coached hundreds of professionals.
I created The Career Advocacy Portfolio™ because too many talented professionals are leaving money on the table simply because no one ever taught them how to advocate for themselves.
Imagine walking into your next meeting
Not wondering what to say. Not hoping they'll recognize your value.
But knowing…
- The research.
- The evidence.
- The business case.
- The confidence.
That's the difference preparation makes.
And there's more · Included in your bundle
Meet the second half:
Executive Salary Negotiation Scripts
The Portfolio builds your case. The Scripts give you the exact words to deliver it. Both are included together at the introductory price — no upsell, no add-on to check.
- →Requesting a salary review
- →Negotiating a promotion
- →Internal role negotiations
- →Responding to objections
- →Following up after the meeting
↓ See the full bundle below
Introductory bundle · Limited time
Everything you need, together
The Career Advocacy Portfolio™ and the Executive Salary Negotiation Scripts — bundled into one purchase, one price, lifetime access.
Product 01
The Career Advocacy Portfolio™
7-session interactive app + premium PDF workbook
- Interactive Mobile App
- Downloadable Premium PDF Workbook
- Seven Guided Work Sessions
- Executive Compensation Brief™
- Value Evidence Dossier
- Market Intelligence Dossier
$149 $99.99
+
Product 02
Executive Salary Negotiation Scripts
Word-for-word scripts for every moment of the conversation
- Requesting a salary review
- Negotiating a promotion
- Internal role negotiations
- Responding to objections
- Following up after the meeting
$29 $19.99
Complete bundle · One-time payment
Portfolio + Scripts · Lifetime access · No subscription
$119.98
$178 · Save $58
Remember
Working hard gets you noticed.
Advocating strategically gets you rewarded.
Your career is one of the greatest financial assets you'll ever own.
Don't leave its value to chance. Start advocating for yourself with the same strategy executives use to make compensation decisions.
Yes! I want the Career Advocacy Portfolio™Begin the conversation
Ready to advocate for what you're actually worth?
Tell me a little about where you are and what you're navigating. I'll respond personally within two business days.
Direct
sheba@shebawilson.com